How to do your own PR
This half-day workshop helps small businesses, start ups and graduate entrepreneurs get free publicity in print and social media, radio, television and online.
Is your business missing out on valuable media coverage because of fear of journalists and confusion over what they want?
Well, help is at hand.
Award winning journalist Mary Murtagh has spent 15 years as a reporter on the UK’s biggest regional papers.
She knows what makes the media tick and how to attract their attention.
With her specialist training she can teach you the skills needed to promote your business in print and social media and on radio and television.
Got a new contract you want to brag about? Mary can teach you how to present this information in a way that engages reporters and gets it on their news agenda.
Want to drum up clients and contracts? Mary can teach you how to raise your profile to attract potential new customers.
The areas covered include:
* What makes a story and how to spot them in your daily business routine
* How the media works and what to do when approached by reporters/photographers
* Top ten tips for writing press releases which always get used
* Insider secrets about how to get your business media coverage
The workshop is fun and full of vital information you won’t find in any marketing book or PR website. It is a mixture of presentations, discussion and practical hands-on training.
Participants walk away with a simple toolkit of skills to get the best for their business out of the media.
Feedback from previous courses includes: “One of the three best courses I have done in my career spanning 25 years” and “Great workshop. I’ve got an interview with my local radio station lined up as a result of following your advice so thanks Mary”.
How long? Half day
Perfect for? Anyone who wants to secure free publicity in print and social media, radio, television and online, for eg. entrepreneurs, PR professionals with no journalistic background and small businesses
How much? £99
Anything else? This workshop takes place once a month across the UK
Contact us about this course:
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It’s a simple newspaper cutting taped to a Whitby chemist’s window. But it represents the power of PR and the impact media coverage can have on a business. The Daily Mail covers health extensively, always has and always will. If there’s a new wonder drug, miracle cure or heartbreaking cancer survivor case study they’ll have […]
‘How to do your own PR’ workshop generates media coverage in The Telegraph, Huffington Post, BBC Radio Lancs, Daily Express, Metro, Closer etc
We love getting emails like this at Mary Murtagh Media HQ. Alex Wall, from Simply Jobs Board, attended our ‘How to do your own PR’ half day intro workshop and immediately put what he’d learned into action. Within 24 hours he’d chalked up column inches in six national newspapers, celebrity mags, trade press, and was […]